A precision outbound system for a category the market doesn't recognize yet, built backwards from CES 2027. Your words, our architecture.
Ten minutes of walkthrough. The rest is conversation.
The CES 2027 universe and the enterprise universe, sized and tiered down to the contact level. Small on purpose. This is a precision market and it rewards the vendor who treats it like one.
Your pushback on Tuesday was right: an announcement is not a lead. Section 03 shows, visually, how a signal becomes the one right person at an organization.
How outbound actually behaves when the product is new and the category is unrecognized. So the plan we commit to is real, not a vendor promise.
CES 2027 runs January 6–9 in Las Vegas, and its exhibitor and sponsor universe is public, finite, and growing weekly. That list is a data layer: every company on it has already committed budget to being visible in the exact window that matters to you.
One organization, walked through the system. This is what happens between a trigger firing and an email sending.
Every reachable contact at the organization, pulled across our full data stack. Not a title search. The complete map.
Scored on the criteria you set with us: the functions that can actually say yes, at the level where this decision lives.
This is the difference between signal tracking and signal routing. Most tools stop at "something happened at this company." The system you're evaluating decides who it happened for, and writes to that person about that thing. Illustrative example. Account and contacts anonymized.
The trigger categories we'd watch for Neurable. The specific signals get defined with you, that calibration is the first working session.
New CES 2027 exhibitor and sponsor announcements, booth and activation news. Every one is a company spending to be seen in your exact window.
Companies going public on brain health, burnout, focus, and cognitive performance programs. Vocal companies buy.
New chief people officers, heads of innovation, brand and experiential leads. First 90 days is when they evaluate and spend.
Companies launching things that want a story. A live cognitive-tech experience is a story.
Experiential marketing, event, and wellbeing program roles. A posting is a company announcing its budget out loud.
The accounts you name get monitored continuously. When anything changes, we're the first outreach in, with the reason attached.
You said it yourself: this isn't CRM software. The category is unrecognized, the buyer is senior, and cold volume already failed you. So here is how outbound actually behaves in that market, and why a flat meetings promise against it would be a red flag, not a feature.
Domains, warmup, list builds, signal calibration with you. Nothing sends yet, on purpose. Reputation is the asset.
The right-fit CES universe gets researched, one-to-one outreach. Small sends, senior targets, every message earns its send.
Trigger plays layer in as CES news accelerates. Replies convert to conversations while the window is still open.
The infrastructure, lists, and learnings roll into the enterprise motion. The sprint ends. The system doesn't.
Success, as you defined it: one partner committed to a joint demo at the show — doing one well beats being on the side of a few booths. At minimum: real conversations that prove this outreach approach is viable, and messaging learnings that carry into the enterprise motion either way.
Onboarding form in, infrastructure purchased same day: domains, mailboxes, private sending IP. Accounts start their two-week warmup immediately. Strategy, list build, and copy happen during the warmup window so nothing waits.
Everyone is back in the office and paying attention. Researched, founder-voiced first touch across the tiered CES list begins. The ask is always a call now, never "connect at the show."
The email's only job is intrigue and a booked call. You close in person with the technology, that's when it sinks in. Warm-call follow-up on engaged replies. Biweekly calls, full visibility on lists, scripts, and every response.
Your read: if nobody's on the hook by something October-ish, CES 2027 isn't happening, their plans are set either way. Subjective based on what the responses show. Decision point: roll into full service, or we hand over everything we built, domains, mailboxes, and lists included.
Your partner's CES presence, with Neurable in it: co-branded, real brain data, a take-home story for the press. The proof moment that seeds the licensing pipeline behind it.
$5,000 all in for the month. If it works, it rolls into an ongoing plan and you only ever pay the implementation difference: $500 on Minimum, $1,000 on Pro. If it doesn't, everything we built gets handed over to you.
$1,000 implementation at signing + $4,000 at go-live (Sept 8).
The pilot motion, ongoing. +$500 implementation difference, once.
Where the enterprise motion lives. +$1,000 implementation difference, once.
Accounts need two weeks to warm, so the go-live date is set by the signing date, not by us. The system you just scrolled through is the system that reached you: our cold email is why this conversation exists.